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Erik Bergman

Founder

I’m Erik Bergman, and I’m genuinely passionate about creating things. In whatever I’m doing, I’m always looking for ways to make improvements — to make it bigger, faster, or smarter. Creativity and problem solving are in my nature.

After finishing school, I began building companies. My first success came with Catena Media. It started out of passion; we just wanted to make a website, and it worked tremendously well — almost too well! In 2016, the company went public, and I made a lot of money from it. At the same time, my health and passion began to suffer. I was overworked and lacked enjoyment or energy.

It took me about a year to feel like myself again. I felt joy and excitement again, and I wanted to find something new to build — but, I didn’t want to fall back into the trap from before.

I asked myself, how can I keep building and growing something for the rest of my life without making the same mistakes I made previously? What are the most important things to keep in mind when planning a long-term project?

What am I doing for Great now?

At this stage, my main focus within Great is to clarify a vision and communicate it internally and externally. We want to reach out to others and share our goals and objectives. We want to start building a community and team of dedicated people. To help achieve these objectives, I’m currently working on improving my public speaking and interview skills.

What are the skill sets I’m using to help Great?

I’m great at building things. Often, I’ll just start building something, and the pieces will fall together seamlessly. I’m able to find people and get them to collaborate. I believe I possess the skills necessary to be a good leader. I love inspiring others and helping them see their full potential. I look for people’s strengths and areas they need help, and I find ways to align those two for a greater purpose.

If you could solve any problem in the world, which would you choose?

I believe communication is one of the biggest problems in the world. Poor communication is the source of many conflicts in our society — from wars and poverty to adolescent bullies and broken relationships.

If we were better at expressing our wants, needs, and feelings with others, it would help us feel more connected. If we had someone who would listen and truly understood us, that would save us from so much pain. If I could solve any problem in the world, I’d want to improve the way we communicate.

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